Winebrand brings a professional and objective approach to the marketing of wine.

Producing good quality wine is only the beginning of the process: to succeed today, a wine also needs to be strategically positioned, well packaged, realistically priced, and properly marketed.

This is where Winebrand can help.

I started Winebrand after a career in consumer marketing spanning 25 years, working in markets as diverse as travel, retail, DIY and household textiles.

Ten years ago, I joined the wine industry where, as Marketing Director for two of the U.K's leading wine importers, I used my knowledge of consumer marketing to develop a number of successful wine brands.

In 2005, I established Winebrand, specialising in brand development, market research and strategic consultancy to the wine industry.