Whether you are looking to revitalise an existing brand or to create a new one, the process would normally entail:

1. Analysis of your market.
2. Analysis of your own capabilities and aspirations
3. Identification of a realistic business strategy
4. Preparation of a creative brief
5. Selecting and briefing the right designer for the project
6. Evaluating and developing creative proposals
7. Researching the options – with trade and consumer
8. Refining the proposition
9. Developing a launch plan
10. Implementation.

A project fee will always be agreed in advance and any project can be tailored to meet the needs and budget of individual clients.